Generic
Paste a paragraph. I’ll point at where the prose is doing generic work — quoting what I’m pointing at, naming what each phrase is smuggling past. If the prose is already specific, I’ll say so plainly and stop.
Generic prose is prose that fills sentence-shape with phrases sounding substantive that no specific reader could disagree with. The hedge that lets the sentence be assented to by everyone is structurally the same hedge that means it doesn’t commit. This tool reads for that shape and quotes what it finds. If your paragraph is already specific, that’s the answer. Nothing here is stored.
What this is good for
- Marketing copy you’re too close to — landing pages, about pages, case studies, decks. The category most colonized by generic shapes because consensus-shaped prose feels “safe”.
- Memos and strategic framings — before circulating internally. Generic abstractions (“the system,” “the approach,” “the landscape”) are how memos lose load-bearing argument under hedge.
- Essays and longer prose — isolate one paragraph that feels off and pressure-test it. Often the paragraph that’s “not landing” is one carrying generic work where the rest is specific.
- LLM-generated drafts — default LLM voice drifts toward generic when the prompt doesn’t pin specificity. Useful as a second pass on AI-generated prose before it goes anywhere.
The tool refuses to manufacture critique on already-specific prose. If your paragraph is doing the work, the response is one sentence and stops.